Breaking the Mould

I met Geoff and Rob from Friendly Soap by chance at a business meeting last year. It turned out that they have a burgeoning new business producing soap with purely natural and eco-friendly ingredients which is growing in demand day by day. Aside from that side of the story it was the place they worked in, an old mill, and the process of making the soap that soon stirred my creative attention. A local business just up the road as well so I popped in to see for myself. Cue rows and rows of bars and bars of wonderful smells and racks of colourful creations. It is an Aladdin’s cave of ingredients and industry. Through the oils, alkalies, spices, petals and the place itself I sensed a portrait was on hand and seeing the soaps stacked in blocks and ready for business the idea fell into place. Breaking Bad. Visual parallels could be made with the hit TV series – the place, the concoctions, the kit – but with the twist needed. Friendly Soap is clean, pure and ethical at its heart but getting there can be a wonderfully dirty business like their erstwhile double act. Rob and Geoff have a very different agenda than Walt and Jesse, but are bound to be successful on their own terms and through the Friendly Soap business they should indeed be cleaning consciences for many years to come.

How It Happened

Rob and Geoff were really up for the idea and due to the expanding business they had acquired a new space appropriately singed decades ago by an old fire that had licked the walls of the room. With the kit ready to plunder and build the set the ground was made.web_Job_36886

Then we swapped ideas, draw the storyboard, and it all took shape and at the centre was the mixer. A huge mixer, cleaner than one of Walt’s tanks, that is used to pour the soap mix into the moulds. Perfect.

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Then it was the finishing touches and the masks….and a sellotape gun. Menancing. All the paraphernalia was added, even a beautiful winged creature if you can spot it…

…last but not least we wanted to get the message across and make the idea a reality for the wall. So enter the skills of Tony and we now had our final piece.

From concept to finished piece, see how commercial portraiture can work for your business.

If you’d like anymore information about Friendly Soap then go to the Friendly Soap website or call Rob and Geoff on 01706 818666

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On Course for Success!

Calrec have launched the new Fieldbox to great acclaim at the NAB show in Las Vegas. Todmorden Golf Club proved to be the perfect playing partner when it came to the finale at the final hole and the big reveal. Providing the backdrop to Calrec’s marketing magic, the scene is set for Mike Murray of TGC to go back in time on one of UK golf’s hidden gems all plus-foured and mirroring the capabilities of the new Fieldbox; technically sound, rugged and delivers every time. Enjoy a few shots from the gallery and, of course, the film…

Calrec’s Ant Harrison plays our dodgy golfer who, not being able to hit a barn door, is given his orders by Ed of Flagtime Films.

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“Four…..!”, ….’plop’….just watch the film for Ant’s bunker and water hazard antics on the glorious TGC course

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The Fieldbox on the course, crazy golf at the NAB show and Ed taking a sound bite…

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Star of the show Mike Murray goes old style and tees off toward the glorious greens of TGC

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Todmorden Golf Club offers one of the most stunning settings for a game of golf. If you are interested in playing please contact the club on 01706 812986. There are some fantastic deals for the 2015-2016 season on offer now over on the website.

And here is the film from Calrec…”Putting Sound in the Picture”

 

Back in Time to Go Global

AWP has teamed up with Todmorden Golf Club and audio engineering powerhouse Calrec to create a setting for a new global product launch. The official launch is under wraps until Monday 13th April at the NAB in Las Vegas but here’s a look behind the scenes and how Mike Murray of the Todmorden Golf Club council and MMPhysiotherapy donned some authentic 1920s golf gear to make the latest audio product video stand out from the normal golfing galleries and audio engineering world. Todmorden Golf Club provides some of the most stunning scenery for a course this side of the pond and those in Vegas are going to see it go through a time warp and transformational change – Augusta beware! Through the lens of Ed and the crew of Flagtime Films, here’s a first step back in time and how Todmorden Golf Course has opened up it’s tees in support of local and global business…

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Mike Murray and Anthony Harrison of Calrec get to grips with the plus fours and authentic 1920s golfing clobber..

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All set to go the current gallery of TGC fame must watch on puzzled as the boys are ready to go out..

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After a last check on the attire it’s out on the course with the film crew to shoot the footage

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A few practice swings and a test of the light and we’re ready to go. You’ll be able to see more of from behind the scenes and the full video after the big launch on Monday 13th..IMG_37171_a IMG_37166-11 IMG_37164-10

Todmorden Golf Club offers one of the most stunning settings for a game of golf. If you are interested in playing please contact the club on 01706 812986. There are some fantastic deals for the 2015-2016 season on offer now over on the website

 

All Teed Up for the Big Launch

Calrec Audio

Audio company Calrec are gearing up for a new global product launch on the 13th April in Las Vegas. Ever at the cutting edge of audio technology, Calrec has asked AWP to play a small part in their big, new product. Watch this space and you’ll be able to see audio, golf and Tiger Woods together as you’ve never done before.

Vintage Bike Shoot, What A Triumph!

I’ve been on location to photograph a 1972 Triumph X75 Hurricane for Bonhams auction house. Nestling in Jane’s house is this beast. We didn’t have the chance to move it to some wild looking landscape but in actual fact I think the image works perfectly well after a bit of box moving and work top covering. It’s in fantastic condition and the last one auctioned went for a not-so-shabby £24,000… Not that I needed the incentive to dive around the bike gorging myself on all the brilliant details, curves, parts and nuts and bolts but once we’d wrapped up the shots Bonham’s needed Jane has promised to buy the drinks if it sells….Somehow I think it might. Look at more of the Triumph images here or go to the On Location page for approaches to location work..

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